Audience And Other Stuff

I’m not in today for health reasons. Here’re the slides I referenced yesterday:

Click For The Slides

As mentioned, remember things like:

  • Reception (where and how you encounter a media text)
  • Hypodermic Needle Theory
  • Two Step Flow Theory
  • Uses and Gratifications Theory
  • Reception Theory
  • Maslow’s Hierarchy of Needs

And also, check the Understanding Standards site (Click Image for Link):

Click The Pic for the Link

I’ll see you tomorrow!

Pressies…

Some great ideas kicking around today, and I’m happy with the initial progress being made by all groups so… Yay, Class! 👏

Thought you might appreciate electronic copies of the Production Booklet. If nothing else, it’ll allow you to have a copy on your e-device of choice. 🙂 For the PDF version, click on Mrs Bates, for the Word version, click on the Word icon! 😉

Hitchcock Booklet Cover

word-doc-icon

Research, Research, Research

Where to begin?

There are three main areas you need to consider carefully, and each of them require you to think and reflect…

As well as devising your own questionnaire (and that isn’t as easy as it sounds… you have to be wary of only asking questions that you want the answer to, or of framing them so you get the answer you already want/expect), you also need to get it out there as soon as possible. By Thursday at the latest. #seriously!

Screen Shot 2016-02-08 at 19.03.10To give you a few pointers, a quick Google™ search should find you some examples… but you’re likely to find they are mostly by other Media students. This is partly because the film industry (institutions) are loathe to share their intelligence. That said, you should find some if you persevere.

You might also want to think about people who carry out audience research for the sake of BFI_COL_LOGO_GLOWresearch itself. The BFI, for example. They regularly post research findings into audiences and films in the UK (and beyond). There’s a veritable treasure trove of figures and information to be found on their Film Industry Statistics and Reports page. You’ll need to rake, but theres plenty of information there that will be of use to you for your report, and also for the Role of Media question later… #justsaying