CAP Update

Just a wee link for you: https://www.asa.org.uk/media_channel/Poster_and_other_out_of_home.html

In addition to this, you may want to look at the full ASA code (AVAILABLE HERE as a PDF). If you search the document for the word ‘poster’ (Ctrl + F), that will take you to relevant sections fairly quickly. Interestingly, I also learned that it was posters that were responsible for the first regulation of advertising. Whether that is relevant is another matter…

ASA Decisions

Just out of interest, I have found a couple of ASA rulings on film posters (more may likely follow). Perhaps unsurprisingly, given class discussion, both posters were featured on buses.

You should read through the decisions and consider how or why the posters were on the receiving end of complaint(s)… and whether you would agree with them. (And yes, this is all INSTITUTION stuff!)

poltergeist-bus-advert
Click The Clown… you know you want to!
Click The Bus... Sin City 2 Poster Ruling
Click The Bus… Sin City 2 Poster Ruling

 

Assorted Posters

Here are the posters we looked at in class, plus some extras we didn’t get to. Please look through all of them, then choose one or two to analyse in a bit of depth. You can also use a poster of your own choosing if you want something newer.

What I would remind you is to remember sign/signified/colour/framing/camera/font(s)/classification/etc… In short, anything you think relevant or that you have spotted. What is good/bad about the posters…

Enjoy! 🙂