ASA Changing

The Advertising Standards Authority (ASA) have just announced some changes. They will be worth following and for the course, are relevant for INSTITUTIONS and REPRESENTATION.

The BBC reporting of the news is here:

Click for the link… duh!

And the full ASA report can be accessed here:

Guess what happens if you click on it…

Plenty to read and think about… and it will appear in the coursework before Christmas! 😉

Would love to get any feedback from you if you have time. 🙂

Have A Great Holiday… And Get Busy!

Have a great holiday… and if you want something to do that’ll give you a head start on your rivals in the cut-throat world of film-making… check this out! Introducing AVID Media Composer|First. This is a biggy… actually, it’s a BIGGY!

AVID is the industry standard video editing software, and now you can learn the basics for free. Even better, it allows 4 video tracks and 8 audio tracks which should be more than enough for you to create an awesome product…

The historic downside with AVID has been the really steep learning curve. AVID say that this entry level version is much easier for beginners, but the great news is the skills you will pick up are transferable to all versions of AVID… That said, it is not a programme you will pick up by blasting through the instructions the night before you try a final edit, so if you want a worthwhile (and fun) project for the break, get some filming done, and start teaching yourself how to edit like the pros.

And I’ve kept the best bit till last. AVID Media Composer|First is free. No moneys needed… nothing… so what you waiting on? For what it’s worth, I’ve only ever played with AVID, but I’m downloading it as well and plan to teach myself the basics between now and August. Feel free to do the same, and post your thoughts/questions/discoveries in the comments. 🙂

Camera Obscura

Click to download the file

As promised, here’re the slides including the ones you’ve not yet experienced… Mwahahahaha… (Click on the clapperboard to download)

And there is (I’m afraid) a wee bit homework to keep you busy and happy over the weekend…

HOMEWORK

Watch the John Lewis ‘Monty the Penguin’ advert, and see if you can identify some of the camera shots used, and for added value, can you give a reason or justification for the choices. If you have any questions, just use the comments on the blog. 🙂

The ad is available on the John Lewis YouTube channel, and the relevant task from the full sides is here:

 

ELS MCU ECU

Here’s the slides from yesterday (and today!)… You can download them as a PDF file you can carry on your phone/tablet/pendrive/etc… or they’re always available here. 🙂

Click on BB-8 to download the PDF 🙂

Finally, here’s a link to the Empire Online article about camera shots (technically, the ELS/MCU/CU/etc refer to the framing of the scene…), and it’s illustrated with some great examples. Have a look, enjoy, and tell me if you’ve spotted any of them in the media you have consumed by leaving a comment. 🙂

Welcome!

Hi everybody…

Welcome to the class blog. Home of handouts, homework, and bad jokes… First off are the slides we’ve been looking at over the past week. 🙂 I will revise the content in August (as nobody will remember all of it… 😉 ) but in the meantime, read through it, expand your notes, and keep watching films!

More Handouts

Thanks to those who came in today. I hope you found it as useful as I did. 🙂

Here are a couple of extra handouts that we used/discussed today. You’ve either had these in paper form, or they have been on the blog at the appropriate time, but here they are to give you some more pointers and notes…

CLICK BRAHMS HIPSTER BEARD TO DOWNLOAD

I’ll be around periods 3, 4 and 6 tomorrow if you want to come in. 🙂

Role of Media – May 2017

Media Revision Notes

Key Aspects Booklet and Glossary

Propp Intro

Role of Media – November 2015 PRINT

Ooops! Almost forgot to add this one… It’s a work in progress, so is not complete, but it’ll hopefully point you in the right direction for things we’ve covered.

Role of the Media – UNIT

REVISION HANDOUTS

I’ve been busy with these for you… they are mostly broken down to point you at the correct part of the course/notes and also to point you at what you could say for the tasks.

In no particular order… (Click the link to download. All files are PDFs)

SQA Revision Multiple Egs

Media Revision Notes

2017 – PQD Overview

I will be running a study support/exam prep session tomorrow from 9 -> 1 or 2 depending on demand/need. I’m planning to tackle Q1 periods 1&2, and Q2 (Role of Media) periods 3&4. I’ll also be running a similar session Tuesday periods 3&4 and lunchtime. Basically, if you have questions, come in and ask! 😉